4 Steps for Incorporating Stand-Alone Email Ads into Your Revenue Strategy

08 Jun

Posted by Mary Byrne as Email Ads

ividence CEO and co-founder Eric Didier recently wrote about how to incorporate stand-alone email ads into a monetization strategy for the Business2Community website. Special thanks to Business2Community for allowing us to share this article with their readers. 4 Steps for Incorporating Stand-Alone Email Ads into Your Revenue Strategy At ividence, we talk to a [...]

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What a Five Year Old Could Teach Us About Email Ads

08 Jun

Posted by Eric Didier as Advertisers, Email Ads, Publishers and List Owners

Mary’s recent post doting on Simon and a Benchmark Email post about the five email tips from pre-school both inspired me to take an opportunity to dote on my own daughter who is now five. My wife and I have been proud to watch my daughter grow into a bright, charming, and polite five year [...]

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Hitting the Target covers tips and tricks for navigating the world of email advertising for advertisers, agencies and list owners. The blog is written by staff members at ividence, the stand-alone email ad exchange that uses behavioral targeting to send email ads to the subscribers most likely to be interested.