In case you missed them, these are some of the stories that made the rounds at our office last week, from why email subscribers are a marketer’s most valuable asset to ways to segment your email list for maximum relevance. Email Subscribers: A Marketer’s Most Valuable Asset – At ividence, we are big proponents of [...]
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Hitting the Target covers tips and tricks for navigating the world of email advertising for advertisers, agencies and list owners. The blog is written by staff members at ividence, the stand-alone email ad exchange that uses behavioral targeting to send email ads to the subscribers most likely to be interested.
Have a burning question about acquisition emailing? Let us know, and we may write a blog in response. Email us .
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