In case you missed them, these are some of the stories that made the rounds at our office last week, including tips for re-engagement campaigns, writing emails that sell, and doing email marketing right.

• 21 Internet Marketing Stats That Will Blow Your Mind – HubSpot shares some internet marketing statistics that may surprise you. Our favorite? Click-through rate on triggered messages is 119% higher than “business as usual messages.” It just goes to show the importance of relevance!
• Four Tips For Writing Emails That Sell – Rebekah Henson of AWeber shares tips on how to write emails that get opens, clicks, and, most importantly, conversions.
• Improve Your Email Programs: 5 test ideas – MarketingSherpa shares some great ideas for what to test in your email program along with some case studies and results.
• Re-Engagement Email Campaigns: 9 Steps – MassTransmit shares a 9 step plan for creating a re-engagement campaign that can help you combat list attrition.
• 10 Tips On How To Do Email Marketing Right – Email Critic has a great infographic on 10 simple but essential email marketing tips.
• The Anatomy of a Perfect Mobile Email – We pinned this great infographic over on our Pinterest page, but wanted to share it here as well. For our clients, we check their email advertising in both desktop and mobile email clients, but it’s good to think about how to design specifically for mobile as mobile email open rates continue to rise.

What have you been reading this week? We’d love to hear. Drop us a note in the comments or reach out to us on Twitter, Facebook, LinkedIn or Pinterest.

Photo courtesy of Mike Licht, NotionsCapital.com